Founder & Creative Director, Ink and Cloud
Lawal Tolu is an award-winning growth specialist, marketing strategist and businessman with 10+ years of experience in Tech, Marketing & Entertainment. He is the founder of Ink and Cloud – a growth & marketing agency in Nigera and Percentage Club – an events management and talent management company in Nigeria.
From leading the digital arm of Nigeria’s number one advertising agency, X3M Ideas, to executing the digital launch of multinational brands such as Burger King, Krispy Kreme & Dodo Pizza in West Africa, and also driving the product and digital growth of fintech giant, Dot Group, he has cemented his name as a force to reckon with in the growth and marketing sector in West Africa.
In Entertainment, he is revered for founding some of the most successful events in the Nigerian pop culture landscape such as Sunday At Ilashe, Triple Threat festival, Grinders Fix & Day Breeze. He also significantly contributed to the partnerships and execution efforts of the global Boiler Room experience in Lagos, Nigeria. Currently, he is leading the digital launch of the global pharmaceutical patch leader, Salonpas, in West Africa – with his self-founded digital agency, Ink and Cloud.
