CEO & Cofounder of Tressly
Antoinette Ale is the Co-founder & CEO of Tressly, a website builder and business platform for independent hair stylists, aiming to transform the hair styling industry globally.
Antoinette also sits on the British Beauty Council’s Diversity, Equity & Inclusion Committee as a Task Force Lead to investigate barriers within the hair, beauty and wellness industry, and implement the solutions needed to be more equitable and inclusive.
Antoinette previously founded Haircrush, a Black haircare community filling the gap in UK beauty media around educational Black hair content based on her 12 years of experience as a hair stylist. Since its inception in 2018, Haircrush has partnered with innovative brands creating inclusive products for Black women such as Pantene and Dyson. Antoinette has been featured in various publications such as ELLE Magazine, Stylist Magazine and Women’s Health as leading the platform changing the Black hair narrative in the UK.
